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I’m a Freelance Creative. Art Director, Creative Director, Scribbler, Thinker Upper

and co-creator of two dinky humans called Stanley and Alice.

Starting at TBWA\Manchester in 2001 and moving on to The driven Agency as Deputy CD in 2010, I've been lucky enough to work in adland for two whole decades. These days, I'm freelancing solo and rustling up ideas for global agencies, start ups and direct clients.

You can think of me as an all rounder; a one woman team who  l o v e s  to create ideas that add value to a brand or tackle a business problem. 

Concepts are my bag. I'm always chasing the stomach-flippy, make-everyone-giddy ideas. The insight, getting to the truth and telling it in a way that sticks.

That's the magic and I believe it's game-changing. I'm just as comfy writing scripts and headlines as I am art directing or scamping ideas. I'm happy to work with a writer or on me tod. And I'm told I'm user friendly;)

In terms of specialism, I’ve worked on pretty much everything: fashion, food, finance, pharma and lots in between. Most recently, I was awarded MPA Freelance Hero of the Year (which I'm properly chuffed to bits about and super grateful for)... But now I'm excited to see what this year holds!

X Kyna

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